{"id":147060,"date":"2016-08-04T09:46:19","date_gmt":"2016-08-04T08:46:19","guid":{"rendered":"https:\/\/www.allencarr.com\/articles\/can-e-cigarette-ads-undermine-former-smokers\/"},"modified":"2024-11-25T17:07:18","modified_gmt":"2024-11-25T17:07:18","slug":"can-e-cigarette-ads-undermine-former-smokers","status":"publish","type":"post","link":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/","title":{"rendered":"Can E-cigarette Ads Undermine Former Smokers? &#8211; Study says &#8220;yes&#8221;."},"content":{"rendered":"    <section  class=\"container container--large article-container\">\n            <div class=\"article \">\n            <div class=\"article__sidebar\">\n                <div class=\"sidebar-inner-section author\">\n                    <div class=\"author__avatar\">\n                                                                                                            <img decoding=\"async\"\n     src=\"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/02\/16103712\/author-john-dicey-200x200.jpeg\"\n             srcset=\"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/02\/16103712\/author-john-dicey-50x50.jpeg 360w,\n             https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/02\/16103712\/author-john-dicey-100x100.jpeg 768w,\n             https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/02\/16103712\/author-john-dicey-200x200.jpeg 1440w,\n             https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/02\/16103712\/author-john-dicey.jpeg 2000w\"\n             alt=\"\"\n               \/>                                            <\/div>\n                    <span class=\"sidebar-sub-title\">Written By<\/span>\n                    <a class=\"u-text-underline\" href=\"https:\/\/www.allencarr.com\/en-us\/authors\/john-dicey\/\" title=\"John Dicey Bio\">\n                        <h5 class=\"author__author\">John Dicey<\/h5>\n                    <\/a>\n                                                                <h6 class=\"author__title sidebar-content\">Former Global Chief Executive Officer &#038; Senior Facilitator<\/h6>\n                                    <\/div>\n                                                    <div class=\"sidebar-inner-section\">\n                        <span class=\"sidebar-sub-title\">Reviewed by<\/span>\n                        <a href=\"https:\/\/www.allencarr.com\/en-us\/authors\/sue-bolshaw\/\" title=\"Sue Bolshaw, BSc (Hons) Bio\">\n                            <p class=\"sidebar-content\">Sue Bolshaw, BSc (Hons)<\/p>\n                        <\/a>\n                    <\/div>\n                                <div class=\"sidebar-inner-section\">\n                    <span class=\"sidebar-sub-title\">Published<\/span>\n                                        <p class=\"sidebar-content\">04 August 2016<\/p>\n                <\/div>\n                <div class=\"sidebar-inner-section\">\n                    <span class=\"sidebar-sub-title\">Last Updated<\/span>\n                    <p class=\"sidebar-content\">\n                        22 July 2024\n                    <\/p>\n                <\/div>\n                                    <div class=\"sidebar-inner-section\">\n                        <span class=\"sidebar-sub-title\">Issues<\/span>\n                        <div class=\"article-categories\">\n                                                                                                <a class=\"article-category\" href=\"https:\/\/www.allencarr.com\/en-us\/articles\/addictions\/smoking\/\">Smoking<\/a>\n                                                                                                                                                                                                                                                        <a class=\"article-category\" href=\"https:\/\/www.allencarr.com\/en-us\/articles\/addictions\/vaping\/\">Vaping<\/a>\n                                                                                                                                                                                                            <\/div>\n                    <\/div>\n                                                    <div class=\"sidebar-inner-section\">\n                        <span class=\"sidebar-sub-title\">Topics<\/span>\n                        <div class=\"article-categories\">\n                                                                                                                                                            <a class=\"article-category\" href=\"https:\/\/www.allencarr.com\/en-us\/articles\/addictions\/smoking\/smoking-health\/\">Smoking Health<\/a>\n                                                                                                                                <a class=\"article-category\" href=\"https:\/\/www.allencarr.com\/en-us\/articles\/addictions\/smoking\/smoking-in-the-news\/\">Smoking In the News<\/a>\n                                                                                                                                                                                            <a class=\"article-category\" href=\"https:\/\/www.allencarr.com\/en-us\/articles\/addictions\/vaping\/vaping-health\/\">Vaping Health<\/a>\n                                                                                                                                <a class=\"article-category\" href=\"https:\/\/www.allencarr.com\/en-us\/articles\/addictions\/vaping\/vaping-in-the-news\/\">Vaping In the News<\/a>\n                                                                                    <\/div>\n                    <\/div>\n                                <div class=\"sidebar-inner-section\">\n                    <span class=\"sidebar-sub-title\">Share this article<\/span>\n                    <ul class=\"social-list\">\n            <li class=\"social-list__item\">\n            <a class=\"social-list__item-link\"\n               href=\"\/\/www.facebook.com\/sharer.php?u=https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/\"\n               onclick=\"window.open(this.href, 'share popup','left=20,top=20,width=500,height=360,toolbar=1,resizable=0'); return false;\"\n               rel=\"nofollow noopener noreferrer\"\n               target=\"_blank\">\n                <img decoding=\"async\" src=\"https:\/\/www.allencarr.com\/wp-content\/themes\/allen-carr\/public\/dist\/svgs\/social-facebook-fill.svg\" alt=\"Share to Facebook\"\/>\n            <\/a>\n        <\/li>\n                <li class=\"social-list__item\">\n            <a class=\"social-list__item-link\"\n               href=\"\/\/twitter.com\/intent\/tweet?url=https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/&#038;text=Can E-cigarette Ads Undermine Former Smokers? &#8211; Study says &#8220;yes&#8221;.\"\n               onclick=\"window.open(this.href, 'share popup','left=20,top=20,width=500,height=360,toolbar=1,resizable=0'); return false;\"\n               rel=\"nofollow noopener noreferrer\"\n               target=\"_blank\">\n                <img decoding=\"async\" src=\"https:\/\/www.allencarr.com\/wp-content\/themes\/allen-carr\/public\/dist\/svgs\/social-twitter-fill.svg\" alt=\"Share to Twitter\"\/>\n            <\/a>\n        <\/li>\n        \n        \n    <li class=\"social-list__item\">\n        <a class=\"social-list__item-link\"\n            href=\"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/\"\n            data-behaviour=\"copy-link\" title=\"Click to copy\">\n            <img decoding=\"async\" src=\"https:\/\/www.allencarr.com\/wp-content\/themes\/allen-carr\/public\/dist\/svgs\/social-sharelink-fill.svg\" alt=\"Copy link to clipboard\"\/>\n        <\/a>\n    <\/li>\n<\/ul>                <\/div>\n\n                            <\/div>\n            <div class=\"article__content\">\n                <h1 class=\"article__title\">Can E-cigarette Ads Undermine Former Smokers? &#8211; Study says &#8220;yes&#8221;.<\/h1>\n\n                \n                                                    <p class=\"article__excerpt\">It&#8217;s not really surprising that the adverts which have portrayed smoker-like behavior &#038; highly aspirational imagery that mimics tobacco advertising from the 50s, 60s, and 70s have had an affect on former smokers.<\/p>\n                \n                \n                                                            <div class=\"article__image\">\n                                                                                    <img decoding=\"async\"\n     src=\"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert.jpg\"\n             srcset=\"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert-220x147.jpg 360w,\n             https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert-440x293.jpg 768w,\n             https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert.jpg 1440w,\n             https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert.jpg 2000w\"\n             alt=\"\"\n               \/>\n                                                    <\/div>\n                                    \n                <div class=\"u-show-mobile article-social-bar\">\n                    <span class=\"sidebar-sub-title\">Share this article<\/span>\n                    <ul class=\"social-list\">\n            <li class=\"social-list__item\">\n            <a class=\"social-list__item-link\"\n               href=\"\/\/www.facebook.com\/sharer.php?u=https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/\"\n               onclick=\"window.open(this.href, 'share popup','left=20,top=20,width=500,height=360,toolbar=1,resizable=0'); return false;\"\n               rel=\"nofollow noopener noreferrer\"\n               target=\"_blank\">\n                <img decoding=\"async\" src=\"https:\/\/www.allencarr.com\/wp-content\/themes\/allen-carr\/public\/dist\/svgs\/social-facebook-fill.svg\" alt=\"Share to Facebook\"\/>\n            <\/a>\n        <\/li>\n                <li class=\"social-list__item\">\n            <a class=\"social-list__item-link\"\n               href=\"\/\/twitter.com\/intent\/tweet?url=https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/&#038;text=Can E-cigarette Ads Undermine Former Smokers? &#8211; Study says &#8220;yes&#8221;.\"\n               onclick=\"window.open(this.href, 'share popup','left=20,top=20,width=500,height=360,toolbar=1,resizable=0'); return false;\"\n               rel=\"nofollow noopener noreferrer\"\n               target=\"_blank\">\n                <img decoding=\"async\" src=\"https:\/\/www.allencarr.com\/wp-content\/themes\/allen-carr\/public\/dist\/svgs\/social-twitter-fill.svg\" alt=\"Share to Twitter\"\/>\n            <\/a>\n        <\/li>\n        \n        \n    <li class=\"social-list__item\">\n        <a class=\"social-list__item-link\"\n            href=\"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/\"\n            data-behaviour=\"copy-link\" title=\"Click to copy\">\n            <img decoding=\"async\" src=\"https:\/\/www.allencarr.com\/wp-content\/themes\/allen-carr\/public\/dist\/svgs\/social-sharelink-fill.svg\" alt=\"Copy link to clipboard\"\/>\n        <\/a>\n    <\/li>\n<\/ul>                <\/div>\n\n                \n                \n                \n                \n\n<p>It&#8217;s not really surprising that the adverts which have portrayed smoker-like behavior &amp; highly aspirational imagery that mimics tobacco advertising from the 50s, 60s, and 70s have had an affect on former smokers.<br><br>Most smokers who use Allen Carr&#8217;s Easyway to Quit Smoking method in order to quit are not prone to the adverts &#8211; they experience a sense of release and freedom rather than feel as if they&#8217;re missing out on something. But it&#8217;s easy to see how someone using willpower &#8211; trying to &#8216;hold on&#8217;, with a feeling of merely &#8216;trying to survive&#8217; without cigarettes and who is experiencing terrible feelings of deprivation would succumb to e-cigarette advertising.<br><br>Is there a link between Big Tobacco and the e-cigarette industry? I don&#8217;t think we need a study to prove that. It&#8217;s no longer a case of &#8216;Big Tobacco&#8217; &#8211; it&#8217;s truer to say &#8216;Big Nicotine&#8217; &#8211; Allen Carr himself said that 15 years ago.<br><br>When smokers can smoke &#8211; they do &#8211; great news for Big Nicotine. When smokers can&#8217;t &#8211; they vape (use e-cigarettes) &#8211; great news for Big Nicotine.<br><br>It&#8217;s such a tragedy when a no-risk, proven, effective, and affordable solution to nicotine addiction exists.<br><br><a class=\"button red hvr\" title=\"Read more about \u2018How to Stop Smoking\" href=\"https:\/\/www.allencarr.com\/en-us\/easyway-stop-smoking\/\">Read more about &#8216;How to Quit Smoking&#8217;<\/a><br><br><a class=\"button red hvr\" title=\"Read more about \u2018How to Stop Vaping\" href=\"https:\/\/www.allencarr.com\/en-us\/easyway-stop-vaping\/\">Read more about &#8216;How to Quit Vaping<\/a><br><br><strong>#QuitSmoking #StopSmoking #BeAddictionFree #AllenCarr<\/strong>\n<em><strong>From the desk of John Dicey, Worldwide CEO &amp; Senior Facilitator, Allen Carr\u2019s Easyway<\/strong><\/em>\n<h3><a href=\"https:\/\/www.researchgate.net\/publication\/304632535_Can_E-cigarette_Ads_Undermine_Former_Smokers_An_Experimental_Study\">Can E-cigarette Ads Undermine Former Smokers? An Experimental Study &#8211; S Durkin, M Bayley Cancer Council Victoria<\/a><\/h3>\n<strong>Abstract<\/strong>\nObjectives: Many e-cigarette advertisements (ads) are reminiscent of ads for cigarettes. This study explored the effects of e-cigarette ad exposure among former smokers in 2 countries with different e-cigarette regulation contexts. Methods: In an online study, 408 US and 405 Australian former smokers from survey panels were randomized to one of 14 e-cigarette or 2 control ads. Analyses examined effects of ad condition, and interactions by country and relapse susceptibility. Results: Effects were generally consistent across countries. Compared to control ads, those exposed to e-cigarette ads not only were more likely to have some urge or susceptibility to use e-cigarettes, but also were more likely to be reminded of smoking and have some desire to smoke cigarettes; US former smokers were less likely to be confident to abstain from smoking. These effects were especially pronounced among those susceptible to relapse. E-cigarette ad exposure was not associated with estimates of e-cigarette prevalence or perceptions of quitting ease. Conclusions: Exposure to e-cigarette ads can increase former smokers&#8217; desire to smoke and weaken their confidence to abstain. Regulators may need to consider the potential population impact of allowing former smokers to be exposed repeatedly to e-cigarette advertising.<br><br><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.researchgate.net\/publication\/304632535_Can_E-cigarette_Ads_Undermine_Former_Smokers_An_Experimental_Study\">https:\/\/www.researchgate.net\/publication\/304632535_Can_E-cigarette_Ads_Undermine_Former_Smokers_An_Experimental_Study<\/a><\/span><br><br><\/p>\n\n\n            <\/div>\n        <\/div>\n        <\/section>\n\n    <section class=\"related-articles u-background-white article-related-articles\">\n                \n                            \n                \n        <h3 class=\"related-articles__title u-text-center\">\n            Up next&#8230;\n        <\/h3>\n\n        <div class=\"container related-articles__container\">\n                                                                            <div class=\"article-preview article-preview--standard_altern u-hover-state\">\n    <div class=\"article-preview__columns article-preview__columns--standard_altern\">\n        <div class=\"article-preview__column article-preview__column--standard_altern\">\n            <a href=\"https:\/\/www.allencarr.com\/en-us\/easyway-stop-smoking\/the-easyway-to-quit-smoking-a-new-performance\/\" alt=\"article url\">\n                <div class=\"article-preview__image-wrap u-image-absolute\">\n                                                                                            <img decoding=\"async\"\n     src=\"https:\/\/www.allencarr.com\/wp-content\/uploads\/2026\/02\/PXL_20260208_200523309.PORTRAIT-scaled-e1770887636471.jpg\"\n             srcset=\"https:\/\/www.allencarr.com\/wp-content\/uploads\/2026\/02\/PXL_20260208_200523309.PORTRAIT-scaled-e1770887636471.jpg 360w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2026\/02\/PXL_20260208_200523309.PORTRAIT-scaled-e1770887636471.jpg 768w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2026\/02\/PXL_20260208_200523309.PORTRAIT-scaled-e1770887636471.jpg 1440w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2026\/02\/PXL_20260208_200523309.PORTRAIT-scaled-e1770887636471.jpg 2000w\"\n             alt=\"\"\n               \/>                                    <\/div>\n            <\/a>\n        <\/div>\n\n        <div class=\"article-preview__column article-preview__column--standard_altern\">\n            <div class=\"article-preview__post-info article-preview__post-info--standard_altern\">\n                <div class=\"article-preview__taxonomy-terms\">\n                                            <a href=\"https:\/\/www.allencarr.com\/en-us\/articles\/addictions\/vaping\/vaping-in-the-news\/\" class=\"type-category term-primary\" alt=\"category term\">\n                            Vaping In the News\n                        <\/a>\n                                    <\/div>\n\n                <div class=\"article-preview__date-wrap\">\n                    <span>\n                        May 2026\n                    <\/span>\n                <\/div>\n            <\/div>\n\n            <div class=\"article-preview__title-wrap\">\n                <a href=\"https:\/\/www.allencarr.com\/en-us\/easyway-stop-smoking\/the-easyway-to-quit-smoking-a-new-performance\/\" alt=\"article url\">\n                    <h3 class=\"article-preview__title\">\n                        The Easyway to Quit Smoking: A New Performance\n                    <\/h3>\n                <\/a>\n            <\/div>\n\n            <div class=\"article-preview__description-wrap\">\n                \n            <\/div>\n\n                            <div class=\"article-preview__readtime\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 20 20\"><path fill=\"none\" d=\"M0 0h20v20H0z\"\/><path d=\"M10 2c4.42 0 8 3.58 8 8s-3.58 8-8 8-8-3.58-8-8 3.58-8 8-8m0 14c3.31 0 6-2.69 6-6s-2.69-6-6-6-6 2.69-6 6 2.69 6 6 6m-.71-5.29c.07.05.14.1.23.15l-.02.02L14 13l-3.03-3.19L10 5l-.97 4.81h.01c0 .02-.01.05-.02.09S9 9.97 9 10c0 .28.1.52.29.71\"\/><\/svg>\n                    <span>1 minute read<\/span>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n                                                                            <div class=\"article-preview article-preview--standard_altern u-hover-state\">\n    <div class=\"article-preview__columns article-preview__columns--standard_altern\">\n        <div class=\"article-preview__column article-preview__column--standard_altern\">\n            <a href=\"https:\/\/www.allencarr.com\/en-us\/articles\/celebrating-our-1000-prize-draw-winner-for-2025\/\" alt=\"article url\">\n                <div class=\"article-preview__image-wrap u-image-absolute\">\n                                                                                            <img decoding=\"async\"\n     src=\"https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/07\/giorgio-trovato-_XTY6lD8jgM-unsplash-1-scaled.jpg\"\n             srcset=\"https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/07\/giorgio-trovato-_XTY6lD8jgM-unsplash-1-scaled.jpg 360w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/07\/giorgio-trovato-_XTY6lD8jgM-unsplash-1-scaled.jpg 768w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/07\/giorgio-trovato-_XTY6lD8jgM-unsplash-1-scaled.jpg 1440w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/07\/giorgio-trovato-_XTY6lD8jgM-unsplash-1-scaled.jpg 2000w\"\n             alt=\"\"\n               \/>                                    <\/div>\n            <\/a>\n        <\/div>\n\n        <div class=\"article-preview__column article-preview__column--standard_altern\">\n            <div class=\"article-preview__post-info article-preview__post-info--standard_altern\">\n                <div class=\"article-preview__taxonomy-terms\">\n                                            <a href=\"https:\/\/www.allencarr.com\/en-us\/articles\/addictions\/vaping\/vaping-in-the-news\/\" class=\"type-category term-primary\" alt=\"category term\">\n                            Vaping In the News\n                        <\/a>\n                                    <\/div>\n\n                <div class=\"article-preview__date-wrap\">\n                    <span>\n                        May 2026\n                    <\/span>\n                <\/div>\n            <\/div>\n\n            <div class=\"article-preview__title-wrap\">\n                <a href=\"https:\/\/www.allencarr.com\/en-us\/articles\/celebrating-our-1000-prize-draw-winner-for-2025\/\" alt=\"article url\">\n                    <h3 class=\"article-preview__title\">\n                        Celebrating our \u00a31,000 prize draw winner for 2025!\n                    <\/h3>\n                <\/a>\n            <\/div>\n\n            <div class=\"article-preview__description-wrap\">\n                \n            <\/div>\n\n                            <div class=\"article-preview__readtime\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 20 20\"><path fill=\"none\" d=\"M0 0h20v20H0z\"\/><path d=\"M10 2c4.42 0 8 3.58 8 8s-3.58 8-8 8-8-3.58-8-8 3.58-8 8-8m0 14c3.31 0 6-2.69 6-6s-2.69-6-6-6-6 2.69-6 6 2.69 6 6 6m-.71-5.29c.07.05.14.1.23.15l-.02.02L14 13l-3.03-3.19L10 5l-.97 4.81h.01c0 .02-.01.05-.02.09S9 9.97 9 10c0 .28.1.52.29.71\"\/><\/svg>\n                    <span>8 minute read<\/span>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n                                                                            <div class=\"article-preview article-preview--standard_altern u-hover-state\">\n    <div class=\"article-preview__columns article-preview__columns--standard_altern\">\n        <div class=\"article-preview__column article-preview__column--standard_altern\">\n            <a href=\"https:\/\/www.allencarr.com\/en-us\/easyway-stop-smoking\/lsbu-review-12-weeks-ace\/\" alt=\"article url\">\n                <div class=\"article-preview__image-wrap u-image-absolute\">\n                                                                                            <img decoding=\"async\"\n     src=\"https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/09\/LSBU-Logo.webp\"\n             srcset=\"https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/09\/LSBU-Logo.webp 360w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/09\/LSBU-Logo.webp 768w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/09\/LSBU-Logo.webp 1440w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/09\/LSBU-Logo.webp 2000w\"\n             alt=\"LSBU-Logo\"\n               \/>                                    <\/div>\n            <\/a>\n        <\/div>\n\n        <div class=\"article-preview__column article-preview__column--standard_altern\">\n            <div class=\"article-preview__post-info article-preview__post-info--standard_altern\">\n                <div class=\"article-preview__taxonomy-terms\">\n                                            <a href=\"https:\/\/www.allencarr.com\/en-us\/articles\/addictions\/vaping\/vaping-in-the-news\/\" class=\"type-category term-primary\" alt=\"category term\">\n                            Vaping In the News\n                        <\/a>\n                                    <\/div>\n\n                <div class=\"article-preview__date-wrap\">\n                    <span>\n                        September 2025\n                    <\/span>\n                <\/div>\n            <\/div>\n\n            <div class=\"article-preview__title-wrap\">\n                <a href=\"https:\/\/www.allencarr.com\/en-us\/easyway-stop-smoking\/lsbu-review-12-weeks-ace\/\" alt=\"article url\">\n                    <h3 class=\"article-preview__title\">\n                        LSBU 12-Week Review of the Allen Carr Easyway Program\n                    <\/h3>\n                <\/a>\n            <\/div>\n\n            <div class=\"article-preview__description-wrap\">\n                Allen Carr&#8217;s Easyway as part of a quit smoking service in East Sussex deemed successful and good quit rates at 4 and 12 weeks.\n            <\/div>\n\n                            <div class=\"article-preview__readtime\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 20 20\"><path fill=\"none\" d=\"M0 0h20v20H0z\"\/><path d=\"M10 2c4.42 0 8 3.58 8 8s-3.58 8-8 8-8-3.58-8-8 3.58-8 8-8m0 14c3.31 0 6-2.69 6-6s-2.69-6-6-6-6 2.69-6 6 2.69 6 6 6m-.71-5.29c.07.05.14.1.23.15l-.02.02L14 13l-3.03-3.19L10 5l-.97 4.81h.01c0 .02-.01.05-.02.09S9 9.97 9 10c0 .28.1.52.29.71\"\/><\/svg>\n                    <span>3 minute read<\/span>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n                                                                            <div class=\"article-preview article-preview--standard_altern u-hover-state\">\n    <div class=\"article-preview__columns article-preview__columns--standard_altern\">\n        <div class=\"article-preview__column article-preview__column--standard_altern\">\n            <a href=\"https:\/\/www.allencarr.com\/en-us\/easyway-stop-vaping\/vapings-threat-to-tobacco-control-gains-who-warning\/\" alt=\"article url\">\n                <div class=\"article-preview__image-wrap u-image-absolute\">\n                                                                                            <img decoding=\"async\"\n     src=\"https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/07\/vaporesso-M8CrCzlS78Y-unsplash-min.jpg\"\n             srcset=\"https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/07\/vaporesso-M8CrCzlS78Y-unsplash-min.jpg 360w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/07\/vaporesso-M8CrCzlS78Y-unsplash-min.jpg 768w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/07\/vaporesso-M8CrCzlS78Y-unsplash-min.jpg 1440w,\n             https:\/\/www.allencarr.com\/wp-content\/uploads\/2025\/07\/vaporesso-M8CrCzlS78Y-unsplash-min.jpg 2000w\"\n             alt=\"vaping's threat to tobacco control gains\"\n               \/>                                    <\/div>\n            <\/a>\n        <\/div>\n\n        <div class=\"article-preview__column article-preview__column--standard_altern\">\n            <div class=\"article-preview__post-info article-preview__post-info--standard_altern\">\n                <div class=\"article-preview__taxonomy-terms\">\n                                            <a href=\"https:\/\/www.allencarr.com\/en-us\/articles\/addictions\/vaping\/vaping-in-the-news\/\" class=\"type-category term-primary\" alt=\"category term\">\n                            Vaping In the News\n                        <\/a>\n                                    <\/div>\n\n                <div class=\"article-preview__date-wrap\">\n                    <span>\n                        July 2025\n                    <\/span>\n                <\/div>\n            <\/div>\n\n            <div class=\"article-preview__title-wrap\">\n                <a href=\"https:\/\/www.allencarr.com\/en-us\/easyway-stop-vaping\/vapings-threat-to-tobacco-control-gains-who-warning\/\" alt=\"article url\">\n                    <h3 class=\"article-preview__title\">\n                        Vaping&#8217;s Threat to Tobacco Control Gains: WHO warning\n                    <\/h3>\n                <\/a>\n            <\/div>\n\n            <div class=\"article-preview__description-wrap\">\n                WHO is concerned about vaping and the dangers it presents, particularly to youth and the potential regression of smoking control progress. \n            <\/div>\n\n                            <div class=\"article-preview__readtime\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 20 20\"><path fill=\"none\" d=\"M0 0h20v20H0z\"\/><path d=\"M10 2c4.42 0 8 3.58 8 8s-3.58 8-8 8-8-3.58-8-8 3.58-8 8-8m0 14c3.31 0 6-2.69 6-6s-2.69-6-6-6-6 2.69-6 6 2.69 6 6 6m-.71-5.29c.07.05.14.1.23.15l-.02.02L14 13l-3.03-3.19L10 5l-.97 4.81h.01c0 .02-.01.05-.02.09S9 9.97 9 10c0 .28.1.52.29.71\"\/><\/svg>\n                    <span>1 minute read<\/span>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n                    <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s not really surprising that the adverts which have portrayed smoker-like behavior &#038; highly aspirational imagery that mimics tobacco advertising from the 50s, 60s, and 70s have had an affect on former smokers.<\/p>\n","protected":false},"author":1,"featured_media":142683,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[645,689,690,648,705,706],"tags":[427],"addiction":[28,32],"country":[],"class_list":["post-147060","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smoking","category-smoking-health","category-smoking-in-the-news","category-vaping","category-vaping-health","category-vaping-in-the-news","tag-block-error"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Can E-cigarette Ads Undermine Former Smokers? - Study says &quot;yes&quot;. - Allen Carr&#039;s Easyway<\/title>\n<meta name=\"description\" content=\"Are vaping &amp; e-cigarette adverts undermining people who quit smoking? Recent research suggests yes. Read more\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Can E-cigarette Ads Undermine Former Smokers? - Study says &quot;yes&quot;. - Allen Carr&#039;s Easyway\" \/>\n<meta property=\"og:description\" content=\"Are vaping &amp; e-cigarette adverts undermining people who quit smoking? Recent research suggests yes. Read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/\" \/>\n<meta property=\"og:site_name\" content=\"Allen Carr&#039;s Easyway\" \/>\n<meta property=\"article:published_time\" content=\"2016-08-04T08:46:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-25T17:07:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"785\" \/>\n\t<meta property=\"og:image:height\" content=\"523\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"super.user\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@allencarr\" \/>\n<meta name=\"twitter:site\" content=\"@allencarr\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"super.user\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/\"},\"author\":{\"name\":\"super.user\",\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/#\\\/schema\\\/person\\\/b9a090f65ea59b63f8637876f2e0e927\"},\"headline\":\"Can E-cigarette Ads Undermine Former Smokers? &#8211; Study says &#8220;yes&#8221;.\",\"datePublished\":\"2016-08-04T08:46:19+00:00\",\"dateModified\":\"2024-11-25T17:07:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/\"},\"wordCount\":470,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/allen-carr-live.s3.eu-west-1.amazonaws.com\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/16005712\\\/VIPe-cigAdvert.jpg\",\"keywords\":[\"block error\"],\"articleSection\":[\"Smoking\",\"Smoking Health\",\"Smoking In the News\",\"Vaping\",\"Vaping Health\",\"Vaping In the News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/\",\"url\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/\",\"name\":\"Can E-cigarette Ads Undermine Former Smokers? - Study says \\\"yes\\\". - Allen Carr&#039;s Easyway\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/allen-carr-live.s3.eu-west-1.amazonaws.com\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/16005712\\\/VIPe-cigAdvert.jpg\",\"datePublished\":\"2016-08-04T08:46:19+00:00\",\"dateModified\":\"2024-11-25T17:07:18+00:00\",\"description\":\"Are vaping & e-cigarette adverts undermining people who quit smoking? Recent research suggests yes. Read more\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/#primaryimage\",\"url\":\"https:\\\/\\\/allen-carr-live.s3.eu-west-1.amazonaws.com\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/16005712\\\/VIPe-cigAdvert.jpg\",\"contentUrl\":\"https:\\\/\\\/allen-carr-live.s3.eu-west-1.amazonaws.com\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/16005712\\\/VIPe-cigAdvert.jpg\",\"width\":785,\"height\":523},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/articles\\\/can-e-cigarette-ads-undermine-former-smokers\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Can E-cigarette Ads Undermine &hellip;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/#website\",\"url\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/\",\"name\":\"Allen Carr&#039;s Easyway\",\"description\":\"International\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/#organization\",\"name\":\"Allen Carr's Easyway\",\"url\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/allen-carr-live.s3.eu-west-1.amazonaws.com\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/08154955\\\/favicon.png\",\"contentUrl\":\"https:\\\/\\\/allen-carr-live.s3.eu-west-1.amazonaws.com\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/08154955\\\/favicon.png\",\"width\":512,\"height\":512,\"caption\":\"Allen Carr's Easyway\"},\"image\":{\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/allencarr\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/#\\\/schema\\\/person\\\/b9a090f65ea59b63f8637876f2e0e927\",\"name\":\"John Dicey\",\"sameAs\":[\"https:\\\/\\\/allen-carr.test\"],\"url\":\"https:\\\/\\\/www.allencarr.com\\\/en-us\\\/authors\\\/john-dicey\\\/\",\"image\":{\"caption\":\"John Dicey\",\"url\":\"https:\\\/\\\/allen-carr-live.s3.eu-west-1.amazonaws.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/16103712\\\/author-john-dicey.jpeg\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Can E-cigarette Ads Undermine Former Smokers? - Study says \"yes\". - Allen Carr&#039;s Easyway","description":"Are vaping & e-cigarette adverts undermining people who quit smoking? Recent research suggests yes. Read more","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/","og_locale":"en_US","og_type":"article","og_title":"Can E-cigarette Ads Undermine Former Smokers? - Study says \"yes\". - Allen Carr&#039;s Easyway","og_description":"Are vaping & e-cigarette adverts undermining people who quit smoking? Recent research suggests yes. Read more","og_url":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/","og_site_name":"Allen Carr&#039;s Easyway","article_published_time":"2016-08-04T08:46:19+00:00","article_modified_time":"2024-11-25T17:07:18+00:00","og_image":[{"width":785,"height":523,"url":"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert.jpg","type":"image\/jpeg"}],"author":"super.user","twitter_card":"summary_large_image","twitter_creator":"@allencarr","twitter_site":"@allencarr","twitter_misc":{"Written by":"super.user","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/#article","isPartOf":{"@id":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/"},"author":{"name":"super.user","@id":"https:\/\/www.allencarr.com\/en-us\/#\/schema\/person\/b9a090f65ea59b63f8637876f2e0e927"},"headline":"Can E-cigarette Ads Undermine Former Smokers? &#8211; Study says &#8220;yes&#8221;.","datePublished":"2016-08-04T08:46:19+00:00","dateModified":"2024-11-25T17:07:18+00:00","mainEntityOfPage":{"@id":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/"},"wordCount":470,"commentCount":0,"publisher":{"@id":"https:\/\/www.allencarr.com\/en-us\/#organization"},"image":{"@id":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/#primaryimage"},"thumbnailUrl":"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert.jpg","keywords":["block error"],"articleSection":["Smoking","Smoking Health","Smoking In the News","Vaping","Vaping Health","Vaping In the News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/","url":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/","name":"Can E-cigarette Ads Undermine Former Smokers? - Study says \"yes\". - Allen Carr&#039;s Easyway","isPartOf":{"@id":"https:\/\/www.allencarr.com\/en-us\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/#primaryimage"},"image":{"@id":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/#primaryimage"},"thumbnailUrl":"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert.jpg","datePublished":"2016-08-04T08:46:19+00:00","dateModified":"2024-11-25T17:07:18+00:00","description":"Are vaping & e-cigarette adverts undermining people who quit smoking? Recent research suggests yes. Read more","breadcrumb":{"@id":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/#primaryimage","url":"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert.jpg","contentUrl":"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/03\/16005712\/VIPe-cigAdvert.jpg","width":785,"height":523},{"@type":"BreadcrumbList","@id":"https:\/\/www.allencarr.com\/en-us\/articles\/can-e-cigarette-ads-undermine-former-smokers\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.allencarr.com\/en-us\/"},{"@type":"ListItem","position":2,"name":"Can E-cigarette Ads Undermine &hellip;"}]},{"@type":"WebSite","@id":"https:\/\/www.allencarr.com\/en-us\/#website","url":"https:\/\/www.allencarr.com\/en-us\/","name":"Allen Carr&#039;s Easyway","description":"International","publisher":{"@id":"https:\/\/www.allencarr.com\/en-us\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.allencarr.com\/en-us\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.allencarr.com\/en-us\/#organization","name":"Allen Carr's Easyway","url":"https:\/\/www.allencarr.com\/en-us\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.allencarr.com\/en-us\/#\/schema\/logo\/image\/","url":"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/12\/08154955\/favicon.png","contentUrl":"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/12\/08154955\/favicon.png","width":512,"height":512,"caption":"Allen Carr's Easyway"},"image":{"@id":"https:\/\/www.allencarr.com\/en-us\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/allencarr"]},{"@type":"Person","@id":"https:\/\/www.allencarr.com\/en-us\/#\/schema\/person\/b9a090f65ea59b63f8637876f2e0e927","name":"John Dicey","sameAs":["https:\/\/allen-carr.test"],"url":"https:\/\/www.allencarr.com\/en-us\/authors\/john-dicey\/","image":{"caption":"John Dicey","url":"https:\/\/allen-carr-live.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/2022\/02\/16103712\/author-john-dicey.jpeg"}}]}},"_links":{"self":[{"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/posts\/147060","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/comments?post=147060"}],"version-history":[{"count":0,"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/posts\/147060\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/media\/142683"}],"wp:attachment":[{"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/media?parent=147060"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/categories?post=147060"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/tags?post=147060"},{"taxonomy":"addiction","embeddable":true,"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/addiction?post=147060"},{"taxonomy":"country","embeddable":true,"href":"https:\/\/www.allencarr.com\/en-us\/wp-json\/wp\/v2\/country?post=147060"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}